Saturday, December 30, 2006

Forecast for Spring is GRN

The spring collection from GrnAppleTree is set to release in mid-January. The catalouge consists of multiple textured hoodies, including the Sage, which is the green colored version of the best-selling Ornate hoody. Also included is one of the most conscious tee we've seen recently called Smoking Kills. Major kudos to the entire GRN crew for maintaining a high level of creativity.

For more pictures from the collection, visit or

Friday, December 29, 2006

Juanita is now single?

Michael and Juanita Jordan filed for divorce, for the second time. This time it looks like it's gonna be the real deal. His Airness is a pimp and his wife had enough. Juanita is gonna get half of what ever MJ owns, maybe half of his sneaker collection too. MJ will soon be single...and so will Juanita.

Special message to me if you need to talk or anything. I'm here for ya. Holla!

Wednesday, December 27, 2006

Mighty delicious and nutritious

The new assortment of tees from the New York based Mighty Healthy crew are looking mighty fresh. Cop uno, cop all. Aiight.

Friday, December 22, 2006

Happy He-he Holidays

Just a friendly reminder that Groundid will be closed on Christmas day, but we will be open on both Saturday and Sunday. To all you last minute shoppers, make a stop.

Coming soon...

One of the best streetwear brand is about to hit our shelves. Check back for updates and visit

Thursday, December 21, 2006

10.Deep Christmas all over again

The second delivery from 10.Deep has arrived just in time for Christmas. A lot of new tees, polos, crews, hoodies and even a letterman.

Wednesday, December 20, 2006

F U Triumvir

The new winter tees from Triumvir have arrived with a special holiday message. Also, look out for the hoodies coming soon.

Leftside influence on streetwear, a safety issue?

New York will forever reign innovation in the world of streetwear, but the West Coast is inching up. Snoop's rag print shirt plays a vital role in one of streetwear's biggest label, the double C. You probably seen the zip-up hoody with this print. Gangster plaid is coming back strong, also.

Game recognize game.

A friend of Groundid who works for a clothing company brought up an interesting point. How safe is it to wear these prints in your neighborhood? If you live in the suburbs, like Lakewood or Cerritos, then it's all gravy -- but if you live on the eastside of the LBC, say 10th street, then...?

Personal bio. Honest truth. I live in a place where when you get dropped off, you have to run from the car into the house. The apartment complexes on my street have 15-foot fences. Walking to your neighbor's is a risk on my block. Ghetto birds make it hard to sleep at night.

It's important for me as a retailer to keep up with the trends, but being from where I'm from, I can't help but think safety first.

The store slogan used to be: Stay humble. Stay true. Stay groundid.

The new slogan just for this post: Stay fashionable. Stay safe. Stay groundid.

Tuesday, December 19, 2006

Open Sky restock

We've just received a restock on the red Orisue Open Sky hoodies, sz. L & XL. They sold out the first time in less than a week so you better hop on these quick.

Monday, December 18, 2006

Paisley Flying Tiger

Stoned Paisley

Flying Tiger

Mask included

Last week we posted a preview for the Triumvir Flying Tiger hoody, now here is a picture of the Stoned Paisley hoody. Both of the styles along with a few new tees should be dropping later this month or in early January.

Zack Morris the phone

Zack Morris the dude

Zack Morris the phone

Zack Morris was a pimp, hands down, but that’s another topic for another day.

If you watched Saved by the Bell growing up, you knew who ran Bayside High. Zack was the first dude I could remember with a cell phone on TV, albeit it was the size of a military radio, but it was a cell nonetheless.

Zack’s phone got me to thinking about my high school days when we used to clown on people with big phones. The nickname for any oversized cell was a “Zack Morris.” Memories.

Saturday, December 16, 2006


This is not a music review. I was just admiring the graphics on the album cover, the contrast between dark and light, and the rose in shadows, symbolizing death. Wow! Watch someone from the streetwear community put it on a t-shirt.

Kobe 4 M-V-P

This man is simply amazing. Kobe dropped 53 en route to the Lakers' 23-point comeback and victory against the Houston YaoKets on Friday .

Mr. Bryant deserves the M-V-P.

Stop hating on the best player in the league. Kobe averaged 35 points last season and the voters still deemed the Canadian import, Steve Nash, most valuable. Pa-lease. What more does he have to do? Score 100? Average 50? No player in the league is under greater scrutiny than #24. If he shoots they call him a ball hog. If he passes they say he needs to take over. He can't win.

All I'm saying is give Kobe his proper dues whether you like him or not, and judge him on the hardwood rather than his personal life.

Friday, December 15, 2006

Soul Glo

This is the coolest brotha on the planet, Mr. Soul Glo himself, none other than Eriq La Salle. "Feel that oh so silky smooth."

Thursday, December 14, 2006

Triumvir sneak preview

Look out for the new Triumvir winter line to drop real soon at Groundid. Above are pictures of the super-heavy Tiger hoody, wrestling mask not included. So bummed. We'll give you the word as soon as it drops, but in the meantime, visit They have the hottest models -- you won't be disappointed -- trust.

Wednesday, December 13, 2006

Neon-green Cross Hatch

That's Travis modeling the new Orisue neon-green Cross Hatch hoody sold exclusively on We still have a few of the black and yellow Cross Hatch hoodies at the store. Now back to Travis. He's kind of a big deal now. Travis always wears "jazzy" sweaters to class at Long Beach State. More on this dude in the near future...

Tuesday, December 12, 2006

10.Deep Romp-O-Rama

For all in N.Y., click on the flyer. For those in L.A., check out the pictures the day after...I guess.

Sunday, December 10, 2006

Nas reppin' Orisue

Always happy to see Orisue getting well-deserved representation.

Saturday, December 09, 2006

New addition

Our very own resident Bob Villa, better known as Mr. David Sour, is back at it with a new installation to the store. David handcrafted skate-deck mounts from aluminum and bolted them to the wall. His craftsmanship is flawless as always.

We will showcase different deck designs at the store and replace them periodically as we get new boards from our friends at Gallery Boardshop.

If you want your decks to be featured at the shop, hit us up at

Better i-dear

So our boy Jayson came by the shop and we had a conversation…

Long story short: German officials seized over 1,000,000 pairs of counterfeit shoes and destroyed them all to send a message.

Okay, great. Right?

Not exactly. We at Groundid hate fake sneakers just as much as any respectable shoe connoisseur but we bought in to Jayson’s idea.

Better i-dear.

There are hundreds of millions of kids in Africa, India and other third-world countries playing and running around without shoes. Many of those children die every year due to infections caused by going barefooted (a luxury we all take for granted here in the states). Ever think about donating those shoes to the kids in need? By doing so, you save the children and you also save invaluable landfill space.

Just a thought to help you stay groundid.

Thursday, December 07, 2006

What’s the big deal?

So I guess these photos are the big rage on streetwear message boards, causing major commotion throughout the industry. I usually do not delve into other people’s business but I just have to give my two-cents on this one.

Why all the hate on Jonas and L-R-G? When it comes down to it, those are his hoodies, that’s his company, and that’s his money he’s burning -- so he can do as he pleases. Jonas did not become a millionaire by being a dumb dude. Period. There is probably a reason behind what he’s doing.

A lot of people basically hate on the man because he flosses grills and stunts chains. All I have to say is, he worked hard for that shit and he can stunt all he wants. I am proud of dude. The majority of the people dissin’ Jonas will never be on his level. He earned his keep. He turned an independent streetwear brand into a household name. Some say he sold out because Macys and major department stores carry his line. C’mon. That makes no sense to me at all. Most would not pass up that opportunity if it were presented to them. Getting big and selling out are two different things!

People; support yours when they do big things, and let’s end the negativity.

Wednesday, December 06, 2006

Groundid store photos

This is our friend, Brian, who took these amazing photos of the store. Sometimes I just wish Brian would pursue his dream of being a sports photographer, rather than going into health care management.